Millenials are the hottest market of the moment and social platforms are vying for their attention and the subsequent advertising dollars. Snapchat is one of the favorite social media apps of the youngest Millenials and they’ve just released several … [Read more...]
Twitter Offers New Marketing Tools for Brands
Twitter is becoming more attractive to brands with its latest new features focused on providing marketers with improved tools and insights for both advertising and customer relationship management (CRM). Twitter Offers New Features for More … [Read more...]
YouTube Welcomes the Holiday Season with Shoppable Ads
The social media social shopping evolution continues, this time with a promising new development at YouTube. The social firm is ringing in the holiday season offering shoppable ads to marketers. Product Reviews & Unboxing Videos This new … [Read more...]
Facebook Improves Local Ad Targeting
Here’s great news for businesses with brick-and-mortar locations: Facebook has introduced updates and improvements to its local ad targeting offerings for a much more valuable and insightful advertising strategy! Smart Ads with a Local Focus The … [Read more...]
Crafting Your Best E-Newsletter Yet…
Your e-newsletter is another great tool for marketing that also helps you to enforce your brand positioning. No matter what industry you’re in or what audience you cater to, your main priority should be offering interesting and engaging content and … [Read more...]