There's a terrific case study on the value of Pinterest, the hottest social media platform being used by businesses today. While we always believe it is best to evaluate a platform and develop a strategy before you engage in any social media … [Read more...]
Is Cheap Social Media Marketing Worth it?
Social media marketing companies are popping up all over, with various tools and various price ranges. You get what you pay for in this world and the social media industry is no different. There are so many social media gurus and social media experts … [Read more...]
BlogTalkRadio Interview: Social Customer Engagement
How can you increase your success over a social media platform and get real engagement from your fans? Last week Jillian Tobias was interviewed by MountainTop University on social customer enagement and developing a social media strategy. Listen … [Read more...]
How To Avoid a Social Media Nightmare
Today's news cycle is relentless. There's no hiding anymore, no hope of withholding information or putting a cap on a crisis. Social media has given every individual on the planet the opportunity to be heard, to voice their opinions and make public … [Read more...]
Social Media Strategy, Let’s Talk ROI
If you have a social media strategy, you're probably wondering how to evaluate your efforts. What is the return on your investment and has it been worthwhile? Good question. The social media industry has matured over the last few years and … [Read more...]
