Today there are more and more methods available to stream live online and the video phenomenon is only growing. Is your company taking advantage of two of the most talked-about live stream services today - Snapchat Discover and Facebook Live (via … [Read more...]
Facebook’s News Feed Algorithm Explained
Facebook has just made another set of updates to its crucial News Feed algorithm. The latest changes reflect a move for Facebook users to be able to see even more content from their dearest family and friends. In light of these changes, Facebook has … [Read more...]
New at Pinterest: Track Conversions for Promoted Pins
Pinterest advertisers are now welcome to use another great functionality - conversion tracking for Promoted Pins. What Are Promoted Pins? Promoted Pins are pins that receive better placement on the Pinterest platform. You must have a business … [Read more...]
Pinterest Introduces New Tools & Options for Advertisers
Pinterest has announced that ad targeting and retargeting will be available for Pinterest ads by the end of June. In sharp contrast to other major social networks, Pinterest has thus far only offered email-based ad targeting. The company is building … [Read more...]
Facebook Ramps Up Advertising Efforts for Brick-and-Mortar Stores
Facebook has unveiled their latest plans to provide marketers with even more in-depth data than ever before. Their latest venture is to provide advertisers with greater insights on their target audiences and their subsequent in-person shop visits and … [Read more...]