Instagram is undoubtedly one of the strongest social media contenders across all platforms in terms of popularity and opportunity. While there have been many ways to benefit from the application from a marketing standpoint (influencer collaborations, … [Read more...]
Pinterest Launches New Price Reduction Feature for Buyable Pins
Pinterest’s new buyable pins are proving to be quite popular although advertising still makes up the majority of the social platform’s income. Pinterest users are shopping on Pinterest and many more continue to discover products via the social … [Read more...]
Twitter Revamps for More Attractive Aesthetics, Advertising Opportunities
Twitter’s quest to grow and outdo itself continues with a focus on visually-alluring layouts and media as well as brand new advertising opportunities. Twitter’s New Look In addition to recent changes that include autoplay videos and Twitter … [Read more...]
Using Social Media to Compete in Today’s Marketplace
A healthy and active social media presence is necessary in order to effectively compete in today’s marketplace. Brands big and small can be found on the biggest social media platforms from Facebook to Twitter because social media offers such a wide … [Read more...]
Facebook Expands Live Streaming Video
You may or may not have heard that Facebook has had a live streaming video service for several months now. It was only available to select celebrities, journalists and other public figures and they’ve just announced that it will soon be available to … [Read more...]