Facebook has been working tirelessly to make online advertising, especially advertising on its own platform, more effective for driving offline traffic and sales for local businesses. The latest development is a brick-and-mortar business-specific new … [Read more...]
Instagram Introduces Dynamic Ads
Instagram surprised us all this week with a fresh, modern redesign. The new Instagram (both the mobile app and desktop website) is cleaner, sleeker and user-friendly. The only “miss” is its new logo which seems cold and far removed from its roots as … [Read more...]