Small business owners, Facebook wants you to share the story of what makes your business special using the new “Your Business Story” tool. Facebook’s algorithm has recently made it much more difficult to obtain organic reach so their latest offering … [Read more...]
Facebook Announces Major Changes to Its News Feed
You may have noticed something new on your personal Facebook feed recently. Facebook has been asking for the help of select users for a brief survey, via a link at the top of their feeds. The survey entails a series of questions regarding recent … [Read more...]
Facebook Improves Local Ad Targeting
Here’s great news for businesses with brick-and-mortar locations: Facebook has introduced updates and improvements to its local ad targeting offerings for a much more valuable and insightful advertising strategy! Smart Ads with a Local Focus The … [Read more...]
Facebook Delves Deeper into Video
Facebook is cementing its interest in becoming a mighty video powerhouse with the latest news of features currently being tested. “A year or two from now, we think Facebook will be mostly video,” said Ted Zagat, Ad Product Lead at Facebook just weeks … [Read more...]
Coming Soon… Selling via Facebook Pages
Facebook engagement is down to record lows due to the rigidity of its newest algorithm changes. It is also no secret that organic reach has been much more difficult to come by for marketers and business owners that do not pay to advertise on the … [Read more...]
