We’ve been discussing the power of video in the digital arena for some time now and the movement continues with a string of new video-based features from the biggest names in social media. Social Video This week, Instagram has rolled out the … [Read more...]
YouTube Welcomes the Holiday Season with Shoppable Ads
The social media social shopping evolution continues, this time with a promising new development at YouTube. The social firm is ringing in the holiday season offering shoppable ads to marketers. Product Reviews & Unboxing Videos This new … [Read more...]
Facebook Delves Deeper into Video
Facebook is cementing its interest in becoming a mighty video powerhouse with the latest news of features currently being tested. “A year or two from now, we think Facebook will be mostly video,” said Ted Zagat, Ad Product Lead at Facebook just weeks … [Read more...]
Google Plus Undergoes a Major Overhaul
The Google Plus social media platform is not going away but it is undergoing some major changes that will essentially make it not too similar to the platform we were introduced to by Google four years ago. Google Plus was introduced into the social … [Read more...]
Facebook Favors Video
Video is the media of the present and the future and it continues to grow at a rapid rate. As video becomes more and more significant for digital marketing, it’s being even more highly regarded by Facebook. Algorithm Changes in Favor of … [Read more...]